Reaching viewers where they are. Disney is built for how audiences watch today and tomorrow.
Align your brand with a media company that delivers high reach, high engagement, and meets the consumer where they are.
51% Linear
49% Streaming
50% Streaming
50% Linear
Driving engagement at scale across entertainment and sports
Award Winning Stories
Live Cultural Moments
Trusted News & Highlights
Biggest Sports Rights
Library of Fan Favorites
Serving Sports Fans Anytime, Anywhere
#1
Sports Brand
34% Share of All Sports Minutes
(largest vs. competitors)
Start your streaming strategy with Disney to effectively reach all your audiences in one place
Combined Reach
Monthly Unique Viewers
Ad Supported & Ad Free
Unduplicated Reach & Scale
Time Spent
Per Week Watching
Disney+ & Hulu
More than Netflix, Amazon, Tubi, and Peacock
Low Duplication
Audience overlap in DSE campaigns across Disney+ & Hulu
Low Duplication
The Ultimate Digital Destination
Duplication
140K Movies, Episodes, Sports and News Titles
Who cannot be found on linear
30K
Live Sporting Events*
Ad
Recall
55%
Purchase
Intent
+3x
Brand
Consideration
+2.1x
Spend
Rate Lift
2x
Gain deeper insights, access unrivaled storytelling and unlock measurable outcomes that deliver on your business goals
An Expanded Library
for audiences and advertisers
in one place
For Disney Trio Subscribers*
Disney Advertising is responsible for advertising sales and integrated marketing for The Walt Disney Company’s entertainment and sports offerings through linear, digital, social, audio and ad-supported streaming businesses. This includes ABC, ABC News, Disney+, Disney Channels Worldwide, Disney Digital, ESPN Networks, ESPN+, Freeform, FX, National Geographic, Hulu, and its eight ABC-owned local stations.
